Opportunities for growth in printing is everywhere. The difference in printing now from the past is that we must look harder, but we also need to be more creative.
Statistics of Printing in Wineries
The statistics above are from a variety of online sources. The sources range from wineamerica.org, Wine Country Getaways, winebusiness.com, wine analytics report, and svb.com.
Let us break down the numbers.
Did you know that the minimum number of barrels a wine will produce in ...
Read More
Business and 5 Reasons on Why to Outsource
When a business decides to outsource a certain product or
service it can be a difficult decision. Most times, we do not want to outsource
because we would rather have it done in-house. But what if that certain product
or service could be finished more efficiently by someone else? Here are 5
reasons that you should consider outsourcing for your business.
1.Reduce Labor Costs
Whether you are a restaurant needing to-go menus, a marketing service needing post cards, a digital marketing servic...
Read More
Printing is Green
Earth Day is on April 22. This annual event shows support for the environment. People are encourage by participating in many events. For instance, trash pickups, planting trees, buying a bag for life for grocery stores, walking or riding a bike to wherever you are going, buying a reusable water bottle, and using recycled products are all promoted events on April 22. What does the topic printing is green have to do with Earth Day? Check out the facts below.
Earth Day History
Gaylord Nelso...
Read More
Psychology of Color – Red
Color
is all around us. Everything that we are involved in has color. Because of
this, it is important to know what colors mean according to psychology experts.
Knowing what a color means can help you choose the colors you want for your
products, your business, your brand, posters, or any other product.
Positives associated with red:
Exciting,
energy, draws attention, increases enthusiasm, increase blood pressure, encourages
action and confidence, sense of protection from fear, passion
...
Read More
Psychology of the Color Green
What does green mean?
Green has a
variety of different meanings. Green can refer to renewal, growth, liveliness,
health, natural, life, and spring.
Communication with Green
Green is often used as a positive color to communicate. Where red is used as a, “no,” green is used as a, “yes.” Think of stop lights, check marks, or anything that is trying to communicate something positive.
Who uses green in business?
Many
businesses that use green want to be perceived as healthy, natura...
Read More
10 Benefits of Using our Website
10. Less waiting time
Expedite your order into production. Once your order passes pre-flighting your order will seamlessly enter the production process, no more back and forth for order clarity created by mail, fax, and e-mail orders.
9. Know your costs
When you upload your order through, www.wes-tex.com, you will know the total cost of your order at time of purchase, no more guessing shipping costs.
8. Control your
shipping addresses
You have total control of your shipping...
Read More
Bleed and Borders
What is bleed in the
print world?
Bleed refers to the part of the product that will be taken off when it is cut to the finished size.
Bleed Zone:
The bleed zone refers to the black line in this picture.
This part of the picture will be trimmed automatically, but it is just there to
extend the colors of the image.
Trim Zone:
A trim zone is there in case the product needs to be cut for
something. The trim zone is important to know so that if you have text that you
need to incl...
Read More
New Year’s Resolution
Have you been able to keep up with your New Year’s Resolution? It is January 20, and this is about the time that the resolutions you worked so hard to come up with start to fade away. So the question presents itself, but why do people let themselves come up with goals and not follow through with them.
Unrealistic Expectations
Let’s be honest, sometimes the goals that we make for ourselves are not realistic. If someone makes a goal to never drink soda again, but they have been drinking sod...
Read More
Why a Blog?
Hey there! Welcome to Wes-Tex Printing’s new blog! We are so excited to launch this, and hope that we can improve your knowledge on the printing industry, our company, business topics, and much more.
Why should you look
into a blog for a business?
Blogs for business allows you to address questions that customers have, allows you to discuss your products, talk about events happening in the office, and really anything that can draw someone’s attention to your business without directly sell...
Read More
Who is Wes-Tex Printing?
History
We’re a family-run business. Our company is instilled with family values that we extend to our customers. We’ve always been about quality, service and trust. We know that running a successful business starts with helping our customers. Our story is about three generations of the Blake family. Today, James Blake owns and runs Wes-Tex Printing. In 1949, his grandfather, Bob bought an existing printing company and began printing phone books. In 1960, we shifted gears and began print...
Read More
Top Promotional Product Ideas for HVAC, Plumbers and Roofing Contractors.
Plumbing, Roofing, and HVAC Marketing Tips That Work in 2021.
In previous years (pre-pandemic), springtime was always a busy season for contractors. With changing of seasons, storm weather, and new construction; contractors were used to having their “normal” business and marketing paperwork on hand to fulfill their everdays business needs.
By “normal” paperwork, we mean basic business cards, invoice forms, letterhead and maybe even a sales postcard or brochure.
But that was pre-...
Read More
Increase Revenue at Your Print Shop with Print Opportunities
We have been posting about print at wineries, but we haven’t
had the chance to show all the products that are printed! While the first thing
that people think about wineries are tastings, wine, live music, and having fun,
the amount of print at a winery is overlooked. Here is a list below of all the
print opportunities at wineries!
Bottle tagsShelf talkersPocket menusRack cardsLabels and stickersBrochuresTable tentsGift cardscoasters
So how can you get involved in the industry? Here are 3...
Read More
Top 10 Print Errors in Print Design
Errors in print design are a reoccurring event. Some happen because we forget about it or sometimes they happen because we didn't even know it was a mistake. Here are 10 of the most common errors seen in print design!
10. Font Type
Choosing a font for your design can be tough because there are so many! The font you choose can completely change the context of the message as well. The font should match the theme or mood of wherever the print will be seen. This error will cause your design t...
Read More
Personality Quiz
Social Media Giveaway Rules and Regulations
How do you enter? Fill out the form below for 1 entry. If you like our Facebook page, you will have a bonus entry. (It is not required to like our page.) If you fill the form out and you also like our Facebook page, you will have two entries in the giveaway.
Giveaway Timeline: March 1- March 31
Make sure that you are eligible to enter before you fill out the form. (See #2 below)
What will you win? A FREE 100 unit order of Raised Digital Business Cards
How will you be notified?...
Read More
The Different File Extensions?
File extensions can be confusing, and there are way over 100 file extension types. There are too many to explain, but here are a few of the most popular file extensions you will see and what they mean.
Raster images are resolution dependent, pixel-based graphics, and
used for photo and web graphics.
Vector images are lines, polygons, curves, and other shapes that are graphic representations of mathematical objects.
Raster Image file
types:
JPG (Joint Photographic Experts)
These...
Read More