Hey there! Welcome to Wes-Tex Printing’s new blog! We are so excited to launch this, and hope that we can improve your knowledge on the printing industry, our company, business topics, and much more.
Why should you look into a blog for a business?
Blogs for business allows you to address questions that customers have, allows you to discuss your products, talk about events happening in the office, and really anything that can draw someone’s attention to your business without directly selling to them. Blogging is an important marketing tool for your business. It is a passive way of promotion.
Blogs will increase your traffic to your website. Blogs are usually created through a separate website and then links back to your home business website. The purpose of this is to draw more people to your products. When a blog is separate from your website, it allows visitors to have a secondary location to find your business. Businesses can use this to their advantage by promoting their website on the blog page.
If customers see that you know what you are doing in your industry, they are more than likely going to choose your company over one of your competitors. If you use your blog to answer questions about industry topics, then more people will start using your blog as a resource to go to when they have questions.
Where do I start?
There are many platforms that can be used for blogging. WordPress, Squarespace, and Wix are three popular platforms to use. Go to either three of these websites, register a domain name, purchase a web hosting, and then follow the steps that the website gives you! It is relatively easy to start a blog, and the only part that is “hard” is creating content.